The Death of the Text-Only SERP We’ve officially entered the era of the "Visual Search Shift." Google’s algorithm now prioritizes video-first results because that’s what users want. A shopper in Grand Rapids doesn't want to read a 2,000-word dissertation on the 2026 Ford F-150's towing capacity; they want to see it in action. Current data shows that visual and multimodal queries have become the norm. When a customer snaps a photo of a car on a Detroit street and asks their AI